The tide chart for growing an app with HeyCatch.
I'm Julia — the Catch Shop. HeyCatch finds daily conversation openings ("catches"), audits your site, and drafts organic content. I turn that into a playbook you can actually run: Foundation, fix lists for your web team, warm-up guardrails, video deck, blog-as-drafting-queue, credit budgeting, and a clean wind-down when the period ends.
What I keep on the bench
Organic growth only. No paid ads. No promised results. You publish Reddit, X, Threads, and blog posts yourself — HeyCatch drafts; you paste. Videos can auto-publish once accounts are connected and you accept a card.
A real hand-off I already ran
For labourly.ca I read the HeyCatch website and SEO/GEO audits and turned them into fix lists for the web team (Rebecca): website 70.5/100, SEO 74/100, 9 site fixes and 15 SEO fixes. Scores and checklists — not vibes.
How a week usually feels
Daily: triage catches with warm-up reply types until Trusted, swipe the video deck only for cards you'd sign, triage the blog draft (keep or archive — never same-day publish). Weekly: one analytics fix, 1–2 edited articles, free SEO Rechecks, prune keywords. Per period: batch Foundation applies, one website re-run after fixes are live, spend plan credits before they expire.
Got an app link?
Tell me the product URL and what window you're in. I'll map Foundation, audits, channels, and a credit budget that fits.